Cue awareness
Recovery starts by noticing the time, place, emotion, device, and access path that usually precede a behavior.
The method
Cold Turkey uses practical behavior design: identify cues, add friction, choose replacement actions, reinforce progress, and learn from slips.

Science without shame
Neuroplasticity simply means the brain changes with repeated experience. Cold Turkey helps you repeat the actions you want to become easier.
Recovery starts by noticing the time, place, emotion, device, and access path that usually precede a behavior.
Blockers, app limits, device distance, and planned routines slow the loop before it becomes automatic.
Most urges rise, peak, and fall. A short protocol helps you stay with the wave without obeying it.
A slip is useful data. Reflection helps you restart quickly and improve the plan.
Interrupt
Blocking, distance, and a short pause create enough space for the deliberate brain to come back online.
Replace
Cold Turkey pairs friction with simple replacement actions: breathe, move, journal, text, shower, walk, or leave the room.
Reinforce
Streaks, milestones, and check-ins turn small repeated choices into momentum you can see.
Reflect
Relapse reflection helps identify the trigger, access path, and next plan so one hard moment does not define the whole recovery.